Today, I participated in a pretty important Zoom meeting. It was an important … [Read more...]
Tag: Sales Strategies
"I Didn't Take The Time To Prepare...."
Buyer Personas Are Not The Same, Even For The Same Persona! Posted on May, 2021
Developing rich buyer personas is critical to helping us identify the key people … [Read more...]
The Joy Of Selling Posted on May, 2021
Why do we sell? Why do we choose a job that requires us to sell? Is it … [Read more...]
The Irony Of Change Posted on May, 2021
The other day, I was speaking with a colleague about the state of sales/selling. … [Read more...]
Thinking About "Rev-Ops" Posted on April, 2021
There's a lot of discussion about creating a role/function in the organization … [Read more...]
"They Are Just Cars, The Sales Process Is The Same....." Posted on April, 2021
Imagine talking to a bunch of car sales people. Imagine making the claim, … [Read more...]
Problem Focused Growth Posted on April, 2021
I wrote about Product Led Growth. It's the latest hot new strategy being … [Read more...]
Product Led Growth Posted on April, 2021
The SaaS world has "discovered" a something new to drive revenue growth. … [Read more...]
"I'd Love To Learn More About Your Business...." Posted on April, 2021
Daily, I get inundated with emails, texts, social media messages: "I'd love … [Read more...]
Rethinking The Sales Process Posted on April, 2021
Preface: It's always dangerous to preface an article with a warning. This is a … [Read more...]
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