I couldn’t believe I was hearing this again. Perhaps for the 100 thousandth … [Read more...]
"If It Can't Be Measured, It Can't Be Managed!"
A New Game Show, “Seller’s Jeopardy” Posted on August, 2026
I was at a party recently, for some reason people started talking about TV Game … [Read more...]
What Do Chefs And Great Food Have To Do With B2B? Posted on August, 2026
I used to think fine dining meant which dipping sauce I chose for my French … [Read more...]
AI Puts Us At The Edge Of A Chasm..... Posted on August, 2026
AI is better than your SDRs. That’s true. And it’s beside the point. A writer … [Read more...]
You Lost On Price, " But That Explains Nothing! Posted on July, 2026
As part of my client work, I often immerse myself in data. In looking at the … [Read more...]
What Are Our Signals Really Signalling? Posted on July, 2026
Leveraging buyer signals has become a fascinating topic in trying to understand … [Read more...]
If We Sell Change, Why Don’t We Change? Posted on July, 2026
The whole purpose of every GTM organization is to convince our customers to … [Read more...]
Are You Modeling Or Telling? Posted on July, 2026
My father had an expression: "Do as I say, not as I do." Usually, it surfaced I … [Read more...]
What If You Only Had 10 Accounts? Posted on July, 2026
I was doing a thought experiment with a team a few days ago. I thought I’d … [Read more...]
Let's Stop It With Value Propositions! Posted on July, 2026
Yes, that picture is me. Just got awarded my MBA at UCLA. A week later I was in … [Read more...]
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