Innovation is critical for all of us. It enables us to.... well, innovate. … [Read more...]
Author: David Brock
The Innovation Gray Space
Rethinking ROI Posted on June, 2022
One of the fundamentals in any kind of solution or value based selling is the … [Read more...]
A Bigger Piece Of The Pie Posted on June, 2022
This weekend, in celebration of the beginning of summer, I was invited to a … [Read more...]
Selling And The "Peripheral Players..." Posted on June, 2022
For those of you who haven't discovered the wisdom and insight of Tom Morris, … [Read more...]
Flexible Persistence Posted on June, 2022
Reading an outstanding article by Reid Hoffman, False Choices, one term leaped … [Read more...]
The Coming Recession.... Posted on June, 2022
I'm starting to get "those" calls. Execs are asking for advice. They are … [Read more...]
"In Working With Other Customers Like You....." Posted on June, 2022
Our customers are hungry to learn. They (and we) benchmark themselves against … [Read more...]
A Different Perspective On Revenue Enablement.... Posted on June, 2022
Revenue Enablement is a hot topic these days. I have to confess, it confuses … [Read more...]
Predictable Revenue And Wild Assed Guessing Posted on June, 2022
Predictable Revenue, a concept popularized by Aaron Ross in the first edition of … [Read more...]
Thinking About PLG Posted on June, 2022
I'll confess, upfront, that I'm skeptical, perhaps even a little cynical about … [Read more...]
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