We’ve all heard some variation of the same story: Two hunters are in the woods, … [Read more...]
Author: David Brock
We Caught 'Em, You Skin 'Em (The Saga Between Marketing And Sales -- Part 1)
Who Is The Customer Experience For? Posted on August, 2014
The answer to this question seems obvious, the customer experience, whether it … [Read more...]
Designing The Customer Experience For Our Efficiency, Not The Customers' Posted on August, 2014
This afternoon, we had a problem with a critical tool that we use. I am … [Read more...]
"I Can Save You More Than You Are Currently Spending" And Other Stupid Sales Ploys Posted on August, 2014
We've all gotten the call, the phone rings, it's a sales person. Somewhere in … [Read more...]
You Won't Win With The Best Product! Posted on August, 2014
Sales people are obsessed with products. We know every feature, function, feed, … [Read more...]
QoS--Quality Of Service Posted on August, 2014
We've all experienced it, our mobile phone rings, upon answering all we hear is … [Read more...]
When Are We Going To Integrate Sales And Marketing? Posted on August, 2014
We know customers want to us to engage them differently. There's all sorts of … [Read more...]
You Have To Start At The Beginning Posted on August, 2014
The other evening, I was relaxing, watching something on Netflix. It was a … [Read more...]
Gratitude Posted on August, 2014
All of us get caught up in the swirl of activities around us. Business, … [Read more...]
The Most Important Improvement In Efficiency, Actually Talking To People Posted on July, 2014
Everyone is time poor. We have too much on our plates--more than we possibly … [Read more...]
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