As sales and business professionals, we're intensely goal driven. We're driven … [Read more...]
Author: David Brock
Shared Objectives And Goals
Is Your Customer Prepared For Your Sales Call? Posted on November, 2013
Richard Ruff wrote a great article on Sales Call Planning, it provoked me to … [Read more...]
What's Your Situational Awareness? Posted on November, 2013
Talk to anyone in the military about tactics, a topic that comes up very quickly … [Read more...]
Leveraging "Lighthouse Customers" For Insight Posted on November, 2013
Do you have "Lighthouse Customers?" Lighthouse Customers are critical for every … [Read more...]
Does Your Customer Understand Your Differentiation? Posted on November, 2013
I'm often amazed by the discussions--or absence of discussions on … [Read more...]
It's Not About The Form/Template Posted on November, 2013
The other day I wrote, "It's Account Planning Season" again. Commenting on the … [Read more...]
Flipping The Pipeline Value Pyramid Posted on October, 2013
Pipeline reviews and reporting are constant sources of contention between … [Read more...]
Selling And Order Taking Posted on October, 2013
Selling and Order Taking are sometimes confusing. They overlap in some areas, … [Read more...]
What Is High Performance? Posted on October, 2013
I was speaking to a client a few weeks ago about some "performance" issues he … [Read more...]
It's Account Planning Season Posted on October, 2013
As we race to year end, trying to make our numbers, we also enter "account … [Read more...]
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