Recently, I was having a conversation with an outstanding sales leader and … [Read more...]
Tag: Sensemaking
Shifting From "I Have To..." To "I Get Too..."
Finding The "Music" Between The Notes..... Posted on May, 2022
Some years ago, my father was mentoring a young man. My father was in his late … [Read more...]
Buying Is Broken! What's This Mean For Selling? Posted on May, 2022
Report after report tell us that buyers are failing in their mission to solve a … [Read more...]
Managers, Our People Are Our Customers Posted on May, 2022
What if we applied the principles of high impact, value creating selling to our … [Read more...]
We Know About The "Digital Buying Journey," But What Does This Mean About Digital Trust? Posted on May, 2022
We know trust is important in all our relationships. We know that trust is … [Read more...]
Enabling Our Customers To Feel Good About Themselves And What They Are Doing Posted on May, 2022
I wrote, People Buy From People, focusing on the importance of human based … [Read more...]
"People Buy From People....." Posted on May, 2022
I don't know how many times I've read this mantra about selling. I don't know … [Read more...]
Is Thought Leadership Enough? Posted on May, 2022
Thought leadership is important. Helping customers rethink what they are doing, … [Read more...]
Our Customers' Stories Posted on May, 2022
Organizations spend millions in creating content. A key element is content from … [Read more...]
Improv In Selling Posted on May, 2022
Readers might be a little surprised about the concept of Improv In Selling. … [Read more...]
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