Category: Innovation

Questions We Are Afraid To Ask
Posted on December, 2014

Often, in talking about deals with sales people, there are things that just … [Read more...]

November 27, 2014 by David Brock 7 Comments

The days of product, even solution based differentiation are long passed. We … [Read more...]

Upon reading the title of this post, some of you are probably thinking, "Dave, … [Read more...]

I'm fascinated about a lot of the discussion about marketing and sales … [Read more...]

I recently wrote about Teaching Our Customers To Buy. In the article I … [Read more...]

There's a huge difference between what our customers go through to buy and what … [Read more...]

Dreamforce is coming up next week. As a result, I've been inundated with … [Read more...]

I've been having a conversation with a good friend. He's doing a project and … [Read more...]

September 23, 2014 by David Brock 7 Comments

This will be a bit of an unusual post for me. Usually, I ramble on about all … [Read more...]

September 15, 2014 by David Brock 5 Comments

We all know that preparation for a meeting is important. We want to connect … [Read more...]