Or Theatre depending on where you live ;-) Over the past few weeks, I've had … [Read more...]
Author: David Brock
"Sales Theater"
"That Guest" At The Get-Together..... Posted on June, 2024
I hate being trite with this analogy, but I will. My post "Cold Calling Was … [Read more...]
"We Are Human Beings First, ..... Posted on June, 2024
One of my favorite musicians is Yo Yo Ma. I was listening to an interview of … [Read more...]
"Rearranging The Deck Chairs" Posted on May, 2024
Yesterday, I was privileged to sit in a discussion with a number of SaaS … [Read more...]
Settling..... Posted on May, 2024
This morning, clearing my inbox and feeds, I noticed a headline. It referred to … [Read more...]
Celestial Navigation And Sales Leadership Posted on May, 2024
When I was a kid, my father taught me how to sail. At first I sailed in racing … [Read more...]
Prompt Engineering For Sellers Posted on May, 2024
Before I get into this article, credit for the idea comes from a conversation … [Read more...]
On Service And Serving Posted on May, 2024
It's rare that I deviate from writing about business, selling and leadership. … [Read more...]
Filtering Out The Noise..... Posted on May, 2024
Underlying our GTM strategies, we've always thought our jobs is to get our … [Read more...]
Predictable Revenue Posted on May, 2024
A fundamental underpinning of SaaS is the concept of Predictable Revenue. I've … [Read more...]
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