I've been obsessed with failure recently. More specifically, I've been … [Read more...]
Tag: Lean Sales And Marketing
"It's All About Execution," Easily Said
What Is The Most Important Part Of The Sales Process? Posted on June, 2019
Recently, someone posed a question on LinkedIn: "What is the most important … [Read more...]
Hacking Sales Posted on June, 2019
"Hacking" is a hot word. We read constantly of hacking--both in good and bad … [Read more...]
Making Sense Of Sensemaking Posted on June, 2019
This is the final post in this series-------YAY! Thank you for hanging in … [Read more...]
Sensemaking: Sensemaking Within Our Own Organizations Posted on June, 2019
This post is the eleventh post in my series on Sensemaking. The previous posts … [Read more...]
Sensemaking, Time Changes Everything Posted on June, 2019
This post is the tenth post in my series on Sensemaking. Like the previous two … [Read more...]
Sensemaking: Selling To A Hierarchy Of Challenges Posted on June, 2019
This post is the ninth post in my series on Sensemaking. Like the eighth post, … [Read more...]
Sensemaking: Putting It All Together In Selling To Our Customers Posted on June, 2019
This post is the eighth post in my series on Sensemaking. I think this is where … [Read more...]
On Sales/Marketing Friction Posted on June, 2019
We misunderstand the concept of friction in sales and marketing. At least we … [Read more...]
Sensemaking, Selling To Customers In The Chaotic Domain Posted on June, 2019
This post is the seventh in my series on Sensemaking. It's been a long and very … [Read more...]
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