Value Proposition Archives - Page 27 of 77

Tag: Value Proposition

What's Next? How Are You Moving This Forward?
Posted on November, 2020

I have to apologize to Dave (not me). Dave's a good sales person, we were doing … [Read more...]

I realize it's 2 weeks past Halloween, but I am compelled to write this post. … [Read more...]

Understanding what's driving our customers to change, to address a new … [Read more...]

We all know the importance of differentiation. If we aren't differentiated from … [Read more...]

I had a fascinating call with a young sales person. He'd been reading a lot of … [Read more...]

September 25, 2020 by David Brock 1 Comment

The discovery part of the buying and selling proceesses are, perhaps, the most … [Read more...]

When we engage our customers in discussing opportunities, we know it's critical … [Read more...]

"Let's partner," or many variations on the theme appear in a large number of the … [Read more...]

September 20, 2020 by David Brock 2 Comments

I was having a conversation with a very good sales person. We were speaking … [Read more...]

The "5 Why's" is a tool developed decades ago, attributed to Sakichi Toyoda in … [Read more...]