I'm starting to get "those" calls. Execs are asking for advice. They are … [Read more...]
Tag: Value Proposition
The Coming Recession....
"In Working With Other Customers Like You....." Posted on June, 2022
Our customers are hungry to learn. They (and we) benchmark themselves against … [Read more...]
A Different Perspective On Revenue Enablement.... Posted on June, 2022
Revenue Enablement is a hot topic these days. I have to confess, it confuses … [Read more...]
The Prospecting Presentation.... Posted on June, 2022
I was recently asked to review the "first meeting" presentation for a large … [Read more...]
The Great Customer Resignation Posted on June, 2022
I recently read an article about the coming Great Customer Resignation. The … [Read more...]
Buying Is Broken! What's This Mean For Selling? Posted on May, 2022
Report after report tell us that buyers are failing in their mission to solve a … [Read more...]
Managers, Our People Are Our Customers Posted on May, 2022
What if we applied the principles of high impact, value creating selling to our … [Read more...]
We Know About The "Digital Buying Journey," But What Does This Mean About Digital Trust? Posted on May, 2022
We know trust is important in all our relationships. We know that trust is … [Read more...]
"Still The Question Recurs, 'Can We Do Better?'" -- Abraham Lincoln Posted on May, 2022
"Still the question recurs 'can we do better?' The dogmas of the quiet past are … [Read more...]
Enabling Our Customers To Feel Good About Themselves And What They Are Doing Posted on May, 2022
I wrote, People Buy From People, focusing on the importance of human based … [Read more...]
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