I was reading a LinkedIn conversation between a number of people I really … [Read more...]
Tag: Lean Sales And Marketing
"This Is The Way We Have Always Done Things....."
Why Should We Expect Our Customers To Change? Posted on February, 2022
What sellers do is drive customers to change. Whether it's a change effort … [Read more...]
Doing The Whole Job Posted on February, 2022
LinkedIn is filled with surveys about, "What is the highest priority focus for … [Read more...]
Our Commitment To "Just Good Enough" Posted on February, 2022
My news feeds are filled with discussions about great customer engagement. … [Read more...]
54% Of Buying Journeys Fail! Posted on February, 2022
This data point has persisted for at least 10 years. Perhaps, if updated, it … [Read more...]
Driving Innovation In Selling Posted on February, 2022
How do we innovate in selling? How do we change, adapt new methods, approaches, … [Read more...]
Questions I'm Thinking About Posted on January, 2022
It's customary, on the final day of the year, to set some goals, resolutions. … [Read more...]
What If There Were No Salespeople? Posted on January, 2022
Let's try a thought experiment. Let's extend all the trends we see around the … [Read more...]
How Do We Do Better? Posted on January, 2022
Numbers are important in sales. Our goals are based on the numbers. KPI's are … [Read more...]
"What Do You Think Cold Calling Is?" Again????? Posted on January, 2022
Apparently, I stuck my foot into my mouth, but I'm getting use to the taste of … [Read more...]
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