I'm beginning to think far too many sales and marketing people think customers … [Read more...]
When Will We Stop Thinking Our Customers Are Stupid?
The Faces Of Our Customers Posted on October, 2017
Recently, I've been trying something new when I meet with clients. I ask, "When … [Read more...]
Customers Are Choosing How To Invest Their Time, Is Investing In You Their Best Investment? Posted on September, 2017
The reality of our professional, business, (perhaps our personal lives), is that … [Read more...]
Show Your Customers That You Care Posted on September, 2017
Everything we read about customers and their attitudes about sales people is … [Read more...]
Think It's Hard To Sell, It's Harder To Buy! Posted on September, 2017
One of my biggest weaknesses is my impatience. I do all sorts of things to … [Read more...]
What's Next? Posted on September, 2017
A critical question for every sales professional is the question of "What's … [Read more...]
Make Versus Buy Posted on September, 2017
Recently, I've been involved in some conversations with some very smart people. … [Read more...]
The Tragedy Of "No Decision Made" Posted on September, 2017
Depending on the research you read and believe, the number of buying journeys … [Read more...]
What Your Customer Doesn't Know Can Kill Them! Posted on September, 2017
There are few industries in the world that aren't being disrupted in some … [Read more...]
Design Your Sales Calls For Success Posted on August, 2017
Some years ago, we did research on the effectiveness of sales calls and … [Read more...]
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