Nuance is important to our ability to connect with impact to our customers and … [Read more...]
Nuance, So Subtle, We Often Miss It
How Are You Different? Posted on October, 2017
I'm constantly amazed at the "sameness" of the majority of the prospecting I … [Read more...]
Guiding Our Customers On The Wrong Buying Journey Posted on October, 2017
I have to start this post with a story. I'm an obsessed reader. At least once … [Read more...]
An Alternative To High Pressure Selling! Posted on October, 2017
We've all been subjected to high pressure selling tactics. We see various forms … [Read more...]
When Will We Stop Thinking Our Customers Are Stupid? Posted on October, 2017
I'm beginning to think far too many sales and marketing people think customers … [Read more...]
The Faces Of Our Customers Posted on October, 2017
Recently, I've been trying something new when I meet with clients. I ask, "When … [Read more...]
Customers Are Choosing How To Invest Their Time, Is Investing In You Their Best Investment? Posted on September, 2017
The reality of our professional, business, (perhaps our personal lives), is that … [Read more...]
Show Your Customers That You Care Posted on September, 2017
Everything we read about customers and their attitudes about sales people is … [Read more...]
Think It's Hard To Sell, It's Harder To Buy! Posted on September, 2017
One of my biggest weaknesses is my impatience. I do all sorts of things to … [Read more...]
What's Next? Posted on September, 2017
A critical question for every sales professional is the question of "What's … [Read more...]
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