Preface: Sometimes holiday weekends give me the chance to sit back, reflect, … [Read more...]
Category: Innovation
Category: Innovation
Our Plunging Sales Discourse
My Bot Will Chat With Your Bot Posted on July, 2019
We are just in the infancy of trying to understand and exploit AI/ML … [Read more...]
Learning From Failure Posted on July, 2019
None of us like to admit failure, we tend to want to celebrate our successes. … [Read more...]
Challenging Our Customers' Status Quo Posted on June, 2019
We all know to acquire a new customer, we need to incite them to change, to get … [Read more...]
Making Sense Of Sensemaking Posted on June, 2019
This is the final post in this series-------YAY! Thank you for hanging in … [Read more...]
Sensemaking: Sensemaking Within Our Own Organizations Posted on June, 2019
This post is the eleventh post in my series on Sensemaking. The previous posts … [Read more...]
Sensemaking, Time Changes Everything Posted on June, 2019
This post is the tenth post in my series on Sensemaking. Like the previous two … [Read more...]
Sensemaking: Selling To A Hierarchy Of Challenges Posted on June, 2019
This post is the ninth post in my series on Sensemaking. Like the eighth post, … [Read more...]
Sensemaking: Putting It All Together In Selling To Our Customers Posted on June, 2019
This post is the eighth post in my series on Sensemaking. I think this is where … [Read more...]
On Sales/Marketing Friction Posted on June, 2019
We misunderstand the concept of friction in sales and marketing. At least we … [Read more...]
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