Sales people are singularly focused on making sales---getting the PO. In some … [Read more...]
Getting What We Want
The Problem With Our "Discovery Process" Posted on January, 2021
We've all been taught the importance of "discovery." It's that process where we … [Read more...]
Is Your Solution Easy To Buy? Posted on January, 2021
We focus a lot of our sales enablement and related efforts on making our … [Read more...]
Not Everyone Wants To Be, Or Should Be A Manager! Posted on January, 2021
The other day, I had a conversation with a salesperson. She wanted some … [Read more...]
The Power Of A Smile Posted on January, 2021
This is a bit of self indulgence, but, at the same time, an "a-ha" moment. We … [Read more...]
Please, Tell Me Something New! Posted on January, 2021
I'm sure you are victim of the kind of email and social outreach I get. What … [Read more...]
Don't Let Your Customer Buy Because Of What Your Product Costs! Posted on January, 2021
We set ourselves up for failure, we set our customers up for failure when we … [Read more...]
Is Your Customer Prepared For This Meeting? Posted on January, 2021
We are all busy. Whether it's going from call to call, virtual meeting to … [Read more...]
"Free" Is Meaningless If The Customer Doesn't Care! Posted on January, 2021
Someone has been prospecting me. I'll own up to it--normally I ignore 95% of … [Read more...]
Reveling In Complexity Posted on January, 2021
As we look at complex B2B enterprise level solutions, without a doubt, they are … [Read more...]
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