As a kid, I recall many of our family vacations involved long drives to some … [Read more...]
Are They At 57% Yet?
Customer Centricity, A Multi-Legged Stool Posted on February, 2016
Customer centricity has been one of the hot buzzwords for at least the past … [Read more...]
Customer Stuck? Not Moving Forward? Posted on January, 2016
It's a common lament among sales people, "I'm trying to close the customer, I … [Read more...]
Back To Basics! Posted on January, 2016
There are thousands of posts, hundreds of books that examine every nuance of … [Read more...]
Buyer Self Sufficiency Posted on January, 2016
I read a fascinating HBR Article, "How More Accessible Information Is Forcing … [Read more...]
Numbers Make The Conversation More Interesting Posted on December, 2015
Numbers are the bane of many sales people's existence. Everyone wants to talk … [Read more...]
Leveraging Tools To Make Us Better Posted on December, 2015
Over the past week or so, I’ve been on a bit of a rampage on sales and marketing … [Read more...]
Is It The Customer's Job To See Sales People? Posted on December, 2015
Recently, I read a blog post in which the author was criticizing a procurement … [Read more...]
When Scripts And Tools Aren't Enough Posted on December, 2015
Sales enablement continues to push the boundaries in improving the capabilities … [Read more...]
Stop Wasting Money On Marketing Automation, Personas, And Content Marketing! Posted on December, 2015
Recently, I lamented about the challenge I face with my email Inbox in Your … [Read more...]
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