Category: Innovation

How Do You Differentiate Yourself?
Posted on January, 2014

January 26, 2014 by David Brock 1 Comment

Data shows 53% of customer loyalty is a result of their personal experiences in … [Read more...]

We all struggle to change, to do new things, to grow, to implement new … [Read more...]

December 30, 2013 by David Brock 2 Comments

It's that time of year. For many organizations, it's the finish of the old year … [Read more...]

In simplifying our communications, we tend to isolate topics. It's easier to … [Read more...]

December 17, 2013 by David Brock 3 Comments

Often, both we and our customers seem to rush through the buying process. … [Read more...]

I'm a tremendous fan of Steve Pressfield's writing. If you haven't read him, … [Read more...]

Customers value sales people for their expertise. They want sales people to … [Read more...]

There is never an end to the creativity of marketing and sales professionals in … [Read more...]

Thanks to my friend Brian MacIver for his brilliant phrasing on this critical … [Read more...]

November 25, 2013 by David Brock 1 Comment

I spend a lot of time talking about sales managers, executives, and sales … [Read more...]