There are just too many stupid conversations about the digitally savvy customer … [Read more...]
Tag: Problem Solving
The Greatest Disservice We Can Do To Our Customers, Waiting For Them To Buy!
If You Don't Understand Your Numbers, You Don't Know How To Improve Performance Posted on March, 2017
Sales and marketing are data/numbers driven, at least they should be and … [Read more...]
It Ain't Easy, Those Days Are Long Past! Posted on March, 2017
Sales isn't easy! If it was, it could be totally automated and our customers … [Read more...]
Not Knowing What We Don't Know Posted on March, 2017
Too often, both our work and that of our customers focuses on learning or … [Read more...]
Are You Really Different? Posted on March, 2017
We know the importance of differentiating ourselves in attempting to win … [Read more...]
Are You Commoditizing Your Customers? Posted on March, 2017
Everyone understands the challenges of selling commoditized products. They are … [Read more...]
The Tragedy Of Either/Or Posted on March, 2017
Our society and business worlds seem to be becoming increasingly polarized with … [Read more...]
Are You So Busy Selling Your Product, That You Won't Win The Deal? Posted on February, 2017
Don Mulhern published a brilliant post in LinkedIn the other day. I thought I'd … [Read more...]
Value Proposition, "What Might You Be Doing Instead?" Posted on February, 2017
We can learn a lot about value propositions by looking at the vast new array of … [Read more...]
Automation: Are We Empowering Human Interaction Or Displacing It? Posted on February, 2017
The sales and marketing technology along with the social networking/selling … [Read more...]
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