I just saw a tweet from Andy Paul caught my eye, "The buying cycle has six … [Read more...]
The Customer's Responsibility Is To Solve Their Problem
Why We Have Fewer Choices In A World Of Wider Choice Posted on April, 2015
Whether as individual consumers, or organizations, there's an interesting … [Read more...]
Ignorance Or Ineptitude? Posted on March, 2015
The words, Ignorance and Ineptitude, catch your attention immediately. Being … [Read more...]
Have I Got A Deal For You! Posted on March, 2015
No, I'm not talking about some smarmy sales person. I'm talking about a, … [Read more...]
Sales People Build Your Personal Brand And Thought Leadership! Posted on March, 2015
Thousands of blogs and articles on social selling, media, marketing focus on … [Read more...]
Just In Time Content Posted on March, 2015
I wrote, "Sales Must Own And Solve The Content Marketing Problem," There was a … [Read more...]
"Delivering Your Value Proposition" Is Not A Step In Your Sales Process! Posted on March, 2015
Before going further in this article, stop for a moment and look at the steps … [Read more...]
Throw Away Your Value Proposition, It's Meaningless! Posted on March, 2015
Hold onto your outbursts of, "Dave, you've lost it!" Also, recognize that I … [Read more...]
How Do You Stop A Sales Person From Talking? Posted on March, 2015
Sales people love to talk. They want to talk about their company, their … [Read more...]
Sales Must Own And Solve The Content Marketing Problem! Posted on February, 2015
Now hold on, count to 10, take a deep breath. For my marketing friends, I'm not … [Read more...]
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