We get caught up in our day to day routines and activities. Habit, momentum … [Read more...]
Category: Innovation
Category: Innovation
What Should We Be Doing Differently?
Marketing And Sales--Nimbleness, Agility, Flexibility Posted on February, 2013
My post, Marketing Displaces Sales, created a lot of comments and discussion. … [Read more...]
Marketing Displaces Sales! Posted on February, 2013
Customers are self educating, they don't want to see sales people until they … [Read more...]
Co-Creation Critical To Selling Solutions Posted on February, 2013
For years, we've been trained, "Customers want solutions." The best of us try … [Read more...]
Mobility, Life And Work Recreated Posted on February, 2013
Mobility is changing the way we work and live! As a preface to this article, … [Read more...]
Insight And Challenging Without Outcomes Is Just Dreaming Posted on January, 2013
Our customers want insights--they want to learn more about what they could … [Read more...]
Insight Doesn't Have To Be About Solving World Hunger Posted on January, 2013
I had a fascinating conversation with a sales executive today. His team was … [Read more...]
We've Succeeded When We Stop Talking About....... Posted on January, 2013
A number of years ago, I was working with a team of executives implementing some … [Read more...]
The Right Stuff Posted on January, 2013
The Right Stuff -- a famous book by Tom Wolfe turned into a decent movie, was … [Read more...]
'Tis The Season To Declare "The Death Of [Fill In The Blank]" Posted on January, 2013
The other day, Paul Dunay tweeted about an article on "The Death Of Marketing." … [Read more...]
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