Category: Transformation

Who Are You Building Your "Customer Experience" For?
Posted on September, 2011

September 26, 2011 by David Brock 8 Comments

Customer experience is a hot topic. There's lots of activity with companies … [Read more...]

September 26, 2011 by David Brock 5 Comments

I've been wondering a lot about added value recently. We all talk about it, … [Read more...]

September 22, 2011 by David Brock 4 Comments

Today, Anthony Iannarino and I had a discussion on Focus.com on the Perils of … [Read more...]

We know what we want to sell. We've ben trained, we have all our brochures and … [Read more...]

Today, I was doing some research on upgrading a product I currently used. I … [Read more...]

I've been participating in an interesting conversation at Focus.com--- "What are … [Read more...]

As sales professionals, we learn a lot about problem solving. We focus on … [Read more...]

I can imagine any buyer encountering this post is going to groan. The last … [Read more...]

In the past month, I've written some articles on Relationships and Partnering: … [Read more...]

We know our products, our competition, our companies well. But this isn't what … [Read more...]