As sales people, we probably have strong egos. It's part of what gives us the … [Read more...]
Tag: Communicating
Don't Let Your Ego Get In The Way Of Your Effectiveness
Letting Our Customers Help Solve Our Problems Posted on November, 2014
Upon reading the title of this post, some of you are probably thinking, "Dave, … [Read more...]
Just Because We Have The Ability To Do Something Doesn't Mean It's Best Practice Posted on November, 2014
I've been writing about customer experience, bad prospecting, and other bad … [Read more...]
How To Ruin A Great Customer Experience Posted on October, 2014
I took my car in to be serviced the other day. The dealership has done a … [Read more...]
Marketing And Sales Alignment Or Integration? Posted on October, 2014
I'm fascinated about a lot of the discussion about marketing and sales … [Read more...]
"Dear Occupant Or Current Resident...." More Horrible Prospecting Posted on October, 2014
I've decided to write a periodic series about bad prospecting letters. Every … [Read more...]
"I Have To Speak To You In Bullet Points......." Posted on October, 2014
Understanding our customers' behavioral styles is critical to our effectiveness … [Read more...]
Why, How, Who, When, And What Posted on October, 2014
There's a huge difference between what our customers go through to buy and what … [Read more...]
Sales Managers Only Have One Real Goal! Posted on October, 2014
There's a lot of stuff written about what sales managers have to do and their … [Read more...]
The Perfect Prospecting Letter (???) Posted on October, 2014
I receive lots of requests from sales and marketing experts to promote things … [Read more...]
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