Category: Innovation

The More We Know, The Less We Think We Know
Posted on March, 2018

I've been having a fascinating discussion with Charlie Green, Jill Konrath, and … [Read more...]

Some of the more cynical (or perhaps worn down) of you will misread the title, … [Read more...]

The article I wrote, Moving From Selling As An Art To Selling As A Science, has … [Read more...]

December 21, 2017 by David Brock 7 Comments

We seem to be approaching or passing the tipping point where leading sales … [Read more...]

December 14, 2017 by David Brock 7 Comments

Recently, I read an article entitled, "The One Key Question You Must Always Ask … [Read more...]

Both we and our customers struggle with change. Think, for a moment, how many … [Read more...]

November 20, 2017 by David Brock 4 Comments

Sales is an interesting function, we seem to be caught in a perpetual "deja vu" … [Read more...]

We constantly struggle with innovation and insight, whether it's for our own … [Read more...]

It seems to be fashionable to talk about creating "frictionless buying … [Read more...]

Decades ago, Tom Peters and Bob Waterman articulated the concept of … [Read more...]