Nuance is important to our ability to connect with impact to our customers and … [Read more...]
Tag: Communicating
Nuance, So Subtle, We Often Miss It
Whatever Happened To MBWA? Posted on November, 2017
Decades ago, Tom Peters and Bob Waterman articulated the concept of … [Read more...]
Is Social Selling Missing The Digital Revolution? Posted on October, 2017
Step back a little more than a century as electricity was being commercialized. … [Read more...]
The Flip Side Of AI/Machine Learning Posted on October, 2017
Everyone in sales and marketing is jumping on the AI/Machine Learning … [Read more...]
When Will We Stop Thinking Our Customers Are Stupid? Posted on October, 2017
I'm beginning to think far too many sales and marketing people think customers … [Read more...]
The Faces Of Our Customers Posted on October, 2017
Recently, I've been trying something new when I meet with clients. I ask, "When … [Read more...]
Leadership And Empathy Posted on September, 2017
Surprisingly, one of the characteristics I see too many managers lacking is … [Read more...]
Think It's Hard To Sell, It's Harder To Buy! Posted on September, 2017
One of my biggest weaknesses is my impatience. I do all sorts of things to … [Read more...]
Automation--Creating Higher Impact Interactions Posted on September, 2017
There's a lot of discussion, most of it pretty misguided, about the potential … [Read more...]
When The Customer Doesn't Respond The Way You Want Them To Posted on September, 2017
This afternoon, the phone rang, I picked it up, "Hi, this is Dave … [Read more...]
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