Every day I think we have reached bottom with the level of stupid advice I see … [Read more...]
Tag: Change
The Way Things Are, The Way Things Might Be (Seduced By The Sounds Of Our Own Voices)
Problem Or Product Focused Selling? Posted on January, 2024
It's Monday morning, I've just cleared my email and social feeds. Each of us … [Read more...]
Why Is Customer Acumen So Important? Posted on January, 2024
Sometimes, I feel like a broken record talking about Customer and Business … [Read more...]
What We Miss About Value Posted on January, 2024
The majority of sellers don't understand value. As a result, the only thing … [Read more...]
The Problem With Algorithms Posted on January, 2024
Our lives seem dominated by algorithms. Sign onto Amazon or any other shopping … [Read more...]
The Gift Of Uncertainty Posted on January, 2024
It's human nature to be uncomfortable with uncertainty. We are driven to have … [Read more...]
"Fresh Starts" Posted on January, 2024
Somehow, the New Year, particularly for sellers, represents a fresh start. … [Read more...]
Our Unique Value Proposition Posted on December, 2023
As sellers, we always talk about the importance of our "Unique Value … [Read more...]
Adaptive Fluency Posted on December, 2023
Tamara Schenk and I have monthly conversations on all sorts of things. Today, … [Read more...]
Why Can't We Be Customer Focused? Posted on December, 2023
This morning, I've been having a fascinating email conversation with my friend, … [Read more...]
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