Category: Innovation

Our Job Is Helping The Customer, But All We Do Is Focus On Beating The Competition.....
Posted on January, 2024

I have to start this post with an acknowledgement and a concern about … [Read more...]

AI offers tremendous promise to help sellers become much more efficient. A lot … [Read more...]

January 16, 2024 by David Brock 1 Comment

The majority of sellers don't understand value. As a result, the only thing … [Read more...]

Our lives seem dominated by algorithms. Sign onto Amazon or any other shopping … [Read more...]

Differentiation is critical. We know it. We invest a lot of time and effort in … [Read more...]

January 10, 2024 by David Brock 1 Comment

It's human nature to be uncomfortable with uncertainty. We are driven to have … [Read more...]

There's a lot of concern, wherever one turns, about AI and Robots becoming more … [Read more...]

Somehow, the New Year is "Account Planning Season." Possibly, last quarter, you … [Read more...]

Just finished a fascinating discussion with my good friend, Charles Green, and … [Read more...]

We often gauge the quality of our conversations by the responses we get in those … [Read more...]