Our customers are hungry to learn. They (and we) benchmark themselves against … [Read more...]
Author: David Brock
"In Working With Other Customers Like You....."
A Different Perspective On Revenue Enablement.... Posted on June, 2022
Revenue Enablement is a hot topic these days. I have to confess, it confuses … [Read more...]
Predictable Revenue And Wild Assed Guessing Posted on June, 2022
Predictable Revenue, a concept popularized by Aaron Ross in the first edition of … [Read more...]
Thinking About PLG Posted on June, 2022
I'll confess, upfront, that I'm skeptical, perhaps even a little cynical about … [Read more...]
Misunderstanding Comp Posted on June, 2022
I've seen some "interesting" discussions around comp plans in the last few days. … [Read more...]
"The Nerve Of Those Prospects, Look At What They Are Doing To Us!" Posted on June, 2022
My feeds are filled with articles, tips and advice about lots of things … [Read more...]
"Appealing To Everyone Means You Appeal To No One!" Posted on June, 2022
This morning I had a fascinating conversation with a CMO for a very large … [Read more...]
Coaching Confusion Posted on June, 2022
This is a good news/bad news post. For years, there has been little attention … [Read more...]
The Prospecting Presentation.... Posted on June, 2022
I was recently asked to review the "first meeting" presentation for a large … [Read more...]
On Time Management, A Non-Traditional View Posted on June, 2022
Time management is, more than ever, an issue for each of us. While so many of … [Read more...]
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