The other day, I was speaking with my friend, Niall Devitt. He had invited me … [Read more...]
Tag: Value Proposition
It All Starts With The Customer
The Evolving Role Of The Sales Professional---The Sales Person As Diagnostician Posted on September, 2009
We all know the role of sales professionals is changing. The sales person used … [Read more...]
The Role Of Partnerships And Strategic Alliances With Customers And Suppliers Posted on August, 2009
FREE PROMOTIONAL OFFER Through September 25, 2009, See The End Of The Post! In … [Read more...]
What If We Can't Find Compelling Value For Our Solutions? Posted on August, 2009
I was reading Rebel Brown's great post: Accentuate The Positive. It focuses on … [Read more...]
Provocative Selling -- The "Shock And Awe" Of Selling? Posted on August, 2009
I just read To Sell More, Scare Customer Spitless by Geoffrey James at BNET. … [Read more...]
Creating "Thick" Value Posted on August, 2009
One of my constant themes is on creating real value for your customers. I just … [Read more...]
The Future Of Selling -- Consultative, Solutions and Customer Focused? Deja Vu All Over Again? Posted on July, 2009
I'm frustrated and a little impatient. As a profession, we seem to be doing the … [Read more...]
Are You Still Relevant To Your Customers? Posted on July, 2009
Over the past week, I have had several conversations and a common theme kept … [Read more...]
Do You Know Your Customer's Value Proposition? What Are You Doing To Help Them Deliver It? Posted on July, 2009
We know that a clear differentiated value proposition is critical to sales … [Read more...]
Create Value In Every Meeting Posted on July, 2009
A few days ago, a reader contacted me with a great question: "Dave, you always … [Read more...]
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