I spend most of my time working with high technology companies. I've been … [Read more...]
Why Every Marketer/Sales Person Should Read Richard Feynman's Lectures On Physics
Value Propositions Change Through The Sales Cycle Posted on November, 2009
Too often, we tend to think of our value propositions as static. Effective … [Read more...]
Fun With Value Propositions Posted on October, 2009
Over the past few months, I have had the opportunity to talk and write a lot … [Read more...]
Can Value Propositions Be Generic? Posted on October, 2009
My friend Christian Mauer has written an interesting post entitled, "Can Value … [Read more...]
Is This Meeting A Good Use Of Your Prospect And Customer's Time? Posted on October, 2009
I read a post from Miller Heiman on "How Do You Know If You Are Wasting Time … [Read more...]
We Don't Know What We Don't Know Posted on September, 2009
As consultative, solutions, customer-focused sales professionals, we know that … [Read more...]
It All Starts With The Customer Posted on September, 2009
The other day, I was speaking with my friend, Niall Devitt. He had invited me … [Read more...]
The Evolving Role Of The Sales Professional---The Sales Person As Diagnostician Posted on September, 2009
We all know the role of sales professionals is changing. The sales person used … [Read more...]
The Role Of Partnerships And Strategic Alliances With Customers And Suppliers Posted on August, 2009
FREE PROMOTIONAL OFFER Through September 25, 2009, See The End Of The Post! In … [Read more...]
What If We Can't Find Compelling Value For Our Solutions? Posted on August, 2009
I was reading Rebel Brown's great post: Accentuate The Positive. It focuses on … [Read more...]
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