So much of the writing about lean focuses on waste reduction. That's great … [Read more...]
Tag: Customer Experience
Lean Sales And Marketing, The Cornerstone To Accelerating Revenue Growth
The Weaponization Of Social Media Posted on June, 2013
I just read Chris Brogan's piece, The Bare Truth About Social Media, a phrase … [Read more...]
Competing For Mindshare Or Meaningshare Posted on June, 2013
Mindshare is top of mind(so to speak) in most marketing and sales … [Read more...]
Solution Provider Or Problem Solver? Posted on June, 2013
As sales people, we are supposed to provide solutions to our customers … [Read more...]
Shallowness And Networking! Posted on June, 2013
It's clear we're in a frenzy of networking and connecting. There seems to be a … [Read more...]
Hanging Out Where Our Customers Hang Out Posted on June, 2013
I've been writing a several posts about social technologies and social selling … [Read more...]
"Hiding" Behind Social Selling Posted on June, 2013
The post, "What's All This About Social Selling," provoked a lot of reaction. … [Read more...]
What's All This About Social Selling? Posted on June, 2013
There's a lot of talk about social selling. When you peel it back, it's a lot … [Read more...]
We Misunderstand Lean---But It Is So Important! Posted on May, 2013
I was having a conversation about the "state of sales" with some colleagues … [Read more...]
Sales Role Agility Posted on May, 2013
It's human nature to categorize things and people. It enables us to build … [Read more...]
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