There's something unique about what we do as sales people. We're paid to be … [Read more...]
Tag: Value Proposition
Imagine, We're Paid To Be Curious!!
The Customer's Responsibility Is To Solve Their Problem Posted on April, 2015
I just saw a tweet from Andy Paul caught my eye, "The buying cycle has six … [Read more...]
Have I Got A Deal For You! Posted on March, 2015
No, I'm not talking about some smarmy sales person. I'm talking about a, … [Read more...]
"Delivering Your Value Proposition" Is Not A Step In Your Sales Process! Posted on March, 2015
Before going further in this article, stop for a moment and look at the steps … [Read more...]
Your Value Proposition Is Irrelevant To Me! Posted on March, 2015
You probably get a lot of the same prospecting emails that I get. Whether it's … [Read more...]
Throw Away Your Value Proposition, It's Meaningless! Posted on March, 2015
Hold onto your outbursts of, "Dave, you've lost it!" Also, recognize that I … [Read more...]
I Signed Up For An eBook........ Posted on February, 2015
I saw an intriguing eBook being promoted by a company known for providing Sales … [Read more...]
Sales Must Own And Solve The Content Marketing Problem! Posted on February, 2015
Now hold on, count to 10, take a deep breath. For my marketing friends, I'm not … [Read more...]
Understanding Transactional Buying Posted on February, 2015
There are 1000's of articles about transactional selling. The collective wisdom … [Read more...]
It's Too Late If You Only Help Your Customer Solve Problems! Posted on February, 2015
A lot of what we have always done as great sales people is to help our customers … [Read more...]
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