Based on much of the press, much of it created by vendors of AI solutions, AI is … [Read more...]
Tag: Sales and Marketing Tools
AI And Sales, What We Misunderstand
The Sales Conversation Of The Future Posted on December, 2018
AI/ML are, apparently, the future of selling. As I reflect on the brave new … [Read more...]
Is Technology Hurting Or Helping Our Ability To Sell And Drive Revenue? Posted on December, 2018
I was invited to participate in a roundtable on the topic, "Is technology … [Read more...]
Stopping Our Metrics Obsession! Posted on November, 2018
Metrics are important. They provide a means of helping us understand whether we … [Read more...]
Are You Learning Yesterday's Skills For Tomorrow's Buyers? Posted on October, 2018
Every time I meet sales enablement and sales executives, I ask, "What are the … [Read more...]
"Let's Automate That......" Posted on August, 2018
Once again, I find myself issuing a disclaimer at the outset of a post. I'm an … [Read more...]
Is There A "Schism" Between Sales Enablement And Sales? Posted on August, 2018
Perhaps I'm an alarmist, but I'm starting to see the early signs of a schism … [Read more...]
Who's Responsible For Sales Enablement? Posted on June, 2018
Long time readers might accuse me of asking a trick question. The obvious … [Read more...]
What If Sales Enablement Is A "Rotational Assignment?" Posted on June, 2018
I always hate starting a post with a pile of disclaimers. In some of my recent … [Read more...]
Sales Enablement, "Build It And They Will Come...." Posted on June, 2018
Sales enablement is a "hot" issue in driving sales effectiveness/performance. … [Read more...]
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