I've been writing about creating differentiated value for your customers. Let me … [Read more...]
Tag: Customer Experience
Creating Value---Business And Personal
Features, Advantages, Benefits----Change Your Point Of View To Succeed! Posted on May, 2009
The other day, Niall Devitt and I were having a conversation about the … [Read more...]
Should Sales Professionals Be Certified? Posted on May, 2009
First let's agree that many sales professionals (and others) are certifiable. My … [Read more...]
Sales Force Ineffectiveness, Conjecture On The Future Of The Profession, Part 3 of 3 – What Do We Do? Posted on May, 2009
If you’ve made it this far through the series of articles, you probably want to … [Read more...]
Sales Force Ineffectiveness, Conjecture On The Future Of The Profession, Part 2 of 3 -- Not Just A Sales Problem Posted on May, 2009
In the first part of this post, I focused primarily on the sales function and … [Read more...]
Sales Force Ineffectiveness, Conjecture On The Future Of The Profession, Part 1 of 3 Posted on May, 2009
Let me start with an apology, I will probably gore everyone’s ox in this post. … [Read more...]
Tips For Selling To Manufacturers Posted on May, 2009
Thanks to the folks at TheCustomerCollective and Oracle for sponsoring a … [Read more...]
What's It Take To Be A Major Account Rep? Posted on May, 2009
The other day, a sales person I had coached a few years ago called me up. He was … [Read more...]
Will Your Supplier Still Be Here Tomorrow? Posted on April, 2009
For regular readers of this blog, you know I've been evangelizing rich … [Read more...]
The Secrets To Losing Customers! Posted on April, 2009
Yesterday and today, I've had to restructure a lot of what I had planned to … [Read more...]