Everyone in sales knows that it's important to know your customer. Sales people … [Read more...]
Author: David Brock
Knowing About Your Customer Is Not Enough
Penny Wise, Dollar Foolish Posted on April, 2010
My friend Skip Anderson wrote an outstanding post, "The Race To Sale Competence, … [Read more...]
Execution Is The Hard Part! Posted on April, 2010
The phone rings, it's a concerned executive. After pleasantries, we get down to … [Read more...]
Persuasion Posted on April, 2010
Persuasion---it's important to sales. It's important to business. When we want … [Read more...]
Sourcing Future Sales Leaders Posted on April, 2010
A few weeks ago, I got a call from Howard Stephens, Chairman and CEO of HR … [Read more...]
The World's Greatest Salesperson - A Culture Of Pitchmen? Posted on April, 2010
There has been such a great discussion going on at my last post on this topic. … [Read more...]
How Would I Sell A Brick? Posted on April, 2010
Well, I created a lot of discussion about OgilvyOne's contest to find the … [Read more...]
The World's Greatest Salesperson! Posted on April, 2010
My colleagues have been talking about OgilvyOne's contest to find the world's … [Read more...]
What Are The Biggest Challenges Facing Sales VP's In This Economy Posted on April, 2010
I had hoped we were beyond the, "How do we cope with this economy" questions. … [Read more...]
Coaching The Sales Process Posted on March, 2010
I'm getting all kinds of messages and emails. I must be wearing people down … [Read more...]
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