Partnering has been in vogue for the past few years. It seems as though every … [Read more...]
"We Want To Be Your Partner!" Another Closing Technique?
Just Do It! Posted on June, 2011
Nike really has it right with Just Do It! We can find endless excuses for not … [Read more...]
Who Is Our Customer -- A View From The Fashion Industry Posted on June, 2011
It might come as a surprise to some of my readers that I consult within the … [Read more...]
Who Is Your Customer? Posted on June, 2011
On the surface, this may seem an obvious question. It's been one that has been … [Read more...]
Activity And Progress Posted on June, 2011
We confuse activity and progress, unfortunately too often focusing on activity … [Read more...]
Good Revenue And Bad Revenue Posted on June, 2011
There's the old -- and still good -- maxim in sales, follow the money. As sales … [Read more...]
What's Wrong With Strategic Accounts? Posted on June, 2011
We embrace our strategic accounts---they are our most important customers. They … [Read more...]
Walking Away Posted on June, 2011
Walking away from a bad deal is tough. Too often, we don't have the courage to … [Read more...]
Sales As A Special Case Of Project Management Posted on June, 2011
It seems all professions have their own languages, short hand, and ways of … [Read more...]
Start With The End In Mind Posted on June, 2011
A couple of weeks ago, I wrote about, We Keep Missing Our Forecast, Deals Keep … [Read more...]
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