I was involved in a twitter discussion. The following question was posed, "When … [Read more...]
Tag: Value Proposition
Leading With The Problem?
The Arrogance Of "Creating Value For The Customer" Posted on July, 2017
We, and I, are sloppy in our language, at times, particularly when we speak of … [Read more...]
Stop All This Nonsense About Value Add! Posted on June, 2017
There's a fascinating discussion about the various dimensions of "value" driven … [Read more...]
Driving Growth Through Partnerships, A Discussion With Bill Corbin, CenturyLink Posted on June, 2017
Recently, I had the opportunity to sit down with Bill Corbin, Senior Vice … [Read more...]
Our Value Creation Starts Within Our Own Company Posted on June, 2017
Recently, I wrote, "Sales People Don't Have The Time To Create Value With … [Read more...]
"Sales People Don't Have Time To Create Value With Customers....." Posted on June, 2017
I read a comment in a post, "Sales people don't have time to create value with … [Read more...]
How Does Your Customer Make Money? Posted on May, 2017
Recently, I was in a discussion with a group of sales people. I posed the … [Read more...]
Are You Selfish Enough To Succeed? Posted on May, 2017
Let's face it, we care about what we care about--usually, it's about ourselves. … [Read more...]
"Do Sales People Make A Difference?" Posted on May, 2017
Steve Burton posed an interesting question on LinkedIn: When a large ticket … [Read more...]
Why I Won't Invest Time In You! Posted on April, 2017
I get deluged with emails and calls asking me for a short phone conversation. … [Read more...]
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