Category: Transformation

AI Won't Make You Excellent, It Will Only Make You More Of What You Already Are
Posted on November, 2025

Last week, I published the first of a series of posts, oriented around my … [Read more...]

Opened my inbox and was hit with an email titled, "Meetings Slowing You Down?" … [Read more...]

October 30, 2025 by David Brock 1 Comment

We are inundated with news of layoffs and reductions that, somehow, are … [Read more...]

We are in the business of behavioral steering. Whether it's working with our … [Read more...]

Recently, I was having a conversation with a group of sellers about ICPs and … [Read more...]

Sometimes, I sound like a broken record (Hmmm, I need to update that metaphor). … [Read more...]

I was struck by a LinkedIn post with the opening line: "Microsoft just made QBR … [Read more...]

A colleague shared an observation from a CRO. The CRO had discovered the secret … [Read more...]

September 29, 2025 by David Brock 1 Comment

Let me run a thought experiment: "What would you do if your weren't told what … [Read more...]

Our work in selling is tough. There are details to manage, conflicts to resolve, … [Read more...]