It's human nature to focus on the big things. Whether it's a BHAG, a closing … [Read more...]
It's The Little Things That Count.....
Leads, Top Of Funnel, Do We Really Understand? Posted on April, 2024
Focus on the top of the funnel and everything else will work out. This seems to … [Read more...]
Shortcuts Are Seldom Short..... Posted on April, 2024
We invest enormous amounts of energy seeking to avoid dong the work. We … [Read more...]
Generative AI, Telling Us What We Already Should Know? Posted on March, 2024
Our feeds are filled with hacks, prompts, "cheat sheets" offering things like, … [Read more...]
Surviving Tough Times..... Posted on March, 2024
Slowdowns are impacting many sectors of the economy. We see a lot of … [Read more...]
What Buyers Need From Sellers Posted on March, 2024
Just as selling has evolved, buying has evolved--but differently. Too often, … [Read more...]
Viciously Efficient, Doing The Work..... Posted on March, 2024
Some of you may be reading my series, "Why I'm So Interested In Selling." I … [Read more...]
Settling For What We Get, Rather Than Getting What We Want...... Posted on February, 2024
I read a fascinating article about the response rates for a variety of outbound … [Read more...]
"Give Your Best Leads To Your Top Performers!" Posted on February, 2024
I can't begin to count the number of "experts" filling my social feeds with the … [Read more...]
Making Things Tougher Than Need Be Posted on January, 2024
Let's play a thought experiment. Imagine you are the CRO, possibly the CEO of a … [Read more...]
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