Maybe I'm being hard-nosed or lacking in sensitivity, but I'm amazed at how much … [Read more...]
Category: Performance
Doing The Work Is Not An "Opt-In" Possibility.....
.......This Is Personalization???!!? Posted on August, 2024
"You have to personalize your outreach, if you expect to engage your … [Read more...]
Thinking Outside The "Box" Posted on August, 2024
Recently, I attended a conference. I sat with a group focused on GTM strategies … [Read more...]
Coaching Must Focus On "What's Next...." Posted on August, 2024
We have endless tools to help us analyze sales performance. Whether it's … [Read more...]
"You Have 30 Days......!" Posted on August, 2024
I've been reading a number of articles about people being terminated, or put on … [Read more...]
Continuous Improvement, How Do We Get Better? Posted on August, 2024
Continuing my series on applying Lean/Agile principles to our GTM strategies, I … [Read more...]
Personas Are Not People, Personalization Is Not Connection! Posted on August, 2024
Often, I feel like I'm shouting into a void. Complex B2B buying and selling is … [Read more...]
Do You Trust Your People To Solve Problems? Posted on August, 2024
Continuing my series on applying lean/agile manufacturing principles to selling, … [Read more...]
Pursuing Efficient Ineffectiveness..... Posted on August, 2024
We have long been consumed with efficiency in our GTM efforts. We spend … [Read more...]
Thinking About "Sales Waste" Posted on August, 2024
It's become the fashion to apply lean/agile manufacturing approaches to our … [Read more...]
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