I speak with lots of leaders about their GTM strategies. My social channels are … [Read more...]
Where Is The Customer?
Hunting? Farming? Funting? Posted on March, 2025
Just as a humorous preface, I wanted to write about our mistaken impressions of … [Read more...]
Things That Haven't Changed..... Posted on February, 2025
We live in a world of constant disruption and change. It can be distracting as … [Read more...]
What About Problem Market Fit? Posted on February, 2025
Every founder, business strategist, revenue focused executives, product … [Read more...]
Doing The Work Or Going Through The Motions? Posted on February, 2025
In the past few days, I've heard two fascinating things. At first, they seem … [Read more...]
A Further Note On Hyper-Efficiency, The Path To Ultimate Efficiency Posted on January, 2025
I wrote, "Hyper-Efficiency, The Secret To Sales Success In 2025!" It's … [Read more...]
"It's Not A Numbers Game, It's A Human Game!" Posted on January, 2025
Anyone entering into selling immediately sees the obsession we have with … [Read more...]
Coaching Our Customers Posted on January, 2025
I recently wrote an updated version of "What Is Coaching?" In it, I focused on … [Read more...]
Customers Can't Tell You What They Need! Posted on December, 2024
I think since the first book on selling was ever written, we have internalized … [Read more...]
Metrics Don't Produce Revenue! Posted on December, 2024
I continue to be stunned by the dashboards people show me. The variety of things … [Read more...]
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