In my last post, I focused on Judgment, what it is, the development cycle. But … [Read more...]
The Cost Of Not Developing Judgment
What Do Chefs And Great Food Have To Do With B2B? Posted on August, 2026
I used to think fine dining meant which dipping sauce I chose for my French … [Read more...]
AI Puts Us At The Edge Of A Chasm..... Posted on August, 2026
AI is better than your SDRs. That’s true. And it’s beside the point. A writer … [Read more...]
What Are Our Signals Really Signalling? Posted on July, 2026
Leveraging buyer signals has become a fascinating topic in trying to understand … [Read more...]
What If You Only Had 10 Accounts? Posted on July, 2026
I was doing a thought experiment with a team a few days ago. I thought I’d … [Read more...]
Where's The Differentiation? Posted on June, 2026
We have all sat through the same conversation. The customer has built their … [Read more...]
Choosing The Easier Work And Calling It "Management" Posted on May, 2026
Every day, I see new tools being announced. These tools, apparently, turn things … [Read more...]
Confident, Decisive, And Wrong! Posted on April, 2026
Every leader I know has more information than they can handle. Dashboards, … [Read more...]
Do We Even Need A Sales Process? Posted on March, 2026
If no one is using our sales processes, do we even need them? Are we just … [Read more...]
Are We Using the Same Map? Posted on March, 2026
Every seller has a map. It's called a sales process. It has stages, … [Read more...]
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