We are driven by our need to book orders and meet our goals. To do this, we … [Read more...]
"We Need This Order By The End Of The Quarter...."
Automating Meaningless Work! Posted on August, 2025
We continue to be enamored with all the things AI does for us. We feel … [Read more...]
"Systems" Are People Interacting Posted on July, 2025
When we look at our GTM strategies, ideally, we are leveraging systems … [Read more...]
Moving From "Doing More Things," To "Doing Things That Matter More..." Posted on July, 2025
We've been conditioned to think that productivity is driven by doing more … [Read more...]
How Customer Centricity Gets Lost In Our Metrics Posted on June, 2025
As revenue operators, our job is to find and close customers. Whether it's net … [Read more...]
Adapting To Today's Realities, A Ruthless Pragmatist's Guide Posted on June, 2025
For the past several weeks, I've been writing some fairly esoteric/philosophical … [Read more...]
There Is NEVER "Just One Way!" Posted on May, 2025
I see so much talk about GTM, selling, marketing, customer service strategies. … [Read more...]
It's Not Your Job!!! Posted on May, 2025
Last week, I had another "argument" with one of the highest performing CROs I've … [Read more...]
Thanks AI, I'll Keep Maintaining My Calendar...... Posted on May, 2025
We've seen the 100s of articles, the 100s of prompts, the 100s of cheat sheets … [Read more...]
"I Can Do It Better Than Them....." Posted on May, 2025
Marcus Cauchi has been writing a provocative series of posts on mistaken sales … [Read more...]
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