Category: Transformation

What If Buyers Were Better Buyers?
Posted on November, 2022

November 28, 2022 by David Brock

Buyers struggle doing their "jobs" ......buying! We poor sellers struggle, if … [Read more...]

November 18, 2022 by David Brock

Selling is about creating value.... Well, yeah, ... but we have differing … [Read more...]

November 2, 2022 by David Brock

Some readers will look at this title, thinking, "Here Dave goes, getting all … [Read more...]

October 25, 2022 by David Brock

I was in a fascinating discussion with a group of thoughtful sales managers. … [Read more...]

October 20, 2022 by David Brock

We all recognize this, "This is what we do....," or some variation of this … [Read more...]

October 12, 2022 by David Brock

Classically, we tend to view winning and losing as two sides of the same coin. … [Read more...]

October 6, 2022 by David Brock

I spend a lot of time in non-English speaking countries. My French and German … [Read more...]

October 4, 2022 by David Brock

Hank Barnes' research on buyer remorse (and other things) is some of the most … [Read more...]

October 3, 2022 by David Brock

Yesterday, I published a rather long article on the Selling Process. It's part … [Read more...]

October 3, 2022 by David Brock

Continuing my series of posts on the things we thought we understood about … [Read more...]