I wish I were smart enough to make up these stories. Today, I received an unsolicited email titled, “Would you like to blog about sales automation.”
Here is the text, the only thing I have changed is the company/product name (I’m calling it Company X). I did highlight the spelling errors. I started to highlight the grammar errors, but when the entire first sentence was RED, I stopped.
Hi David,
I’ve been reading your blog for several month now, especially I liked the article on [ARTICLE NAME]. I happenned to use these ideas when I built my own business, so thanks for that!
I’ve got a relatively new site that focuses specifically on sales automation, and I had a couple ideas for guest posts that I thought might be a really good fit for your resource.
Please, let me know if your audience would find articles on one of these topics valuble (the articles are ready by this moment):
10 SaaS Tools for Prospecting – This is about 10 most useful software services for prospecting (the article would be valuable for sales team leads and representatives)
How automate your sales emails and still sound like a human – This is a detalied step-by-step guide on sales emails and follow up automation using our software Company X (screenshots included)
7 Tips to Make Killer Sales emails (+ templates) – I found that there are tons of writings on this topic, but little of them contained exact templates to follow, so I included them as Gmail screenshots.I hope we can stay in touch as I really appreciate your guidance.
All the best,
Where do I start?
Perhaps it’s the multiple spelling and grammar problems?
Or then, I notice, this company and product provide tools to optimize our ability to leverage and automate email prospecting, maximizing their impact. I suppose he used his tool to send this email, demonstrating it’s powerful functionality and capabilities. Then I notice the tremendous personalization in the email. I searched my blog, I can’t find the article he references—- [ARTICLE NAME] —– in my posts 😉
Hmmm, am I missing something?
I’ll stop here, there is just so much wrong from an expert on email marketing and prospecting. Caveat Emptor!
I really do wish I were clever enough to make this stuff up–fortunately, people executing terribly badly; presenting themselves, their companies, their solutions in the worst possible light provide me enough material for a great stand-up routine.
Sigh……..
At least this will provide me endless blogging and consulting opportunities.
Dan Waldschmidt says
HaHaHa… We must be living in the same circles.
I just tweeted out my personal copy of the same email.
https://twitter.com/DanWaldo/status/559817571994972160
What a mess!
Dan
David Brock says
There’s no end to the stupidity inflicted on the world by self proclaimed experts. Here’s another “expert” trying to sell products demonstrating his expertise. His “example” is a shining display of what one might expect when one buys his products and services.
I wish this were an isolated example—unfortunately, I could right dozens of posts a day, and still not cover all the crap I see. Loved your Tweet!