How should we talk (or not talk!) about our competitors? David Brock, author of Sales Manager Survival Guide and CEO at Partners In EXCELLENCE has ideas on this topic which he shared in this blog post (https://partnersinexcellenceblog.com/talking-about-our-competitors/). We’ll unpack this in a frank and provocative discussion about how to talk about our competitors. You’re going to get some helpful ideas from this episode.
https://www.sellingfromtheheart.net/podcasts/selling-from-the-heart-podcast
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