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Making A Difference – Thoughts, Observations and Opinions

This is Dave Brock’s Blog.

It offers my views on a variety of business, sales, marketing, and leadership topic. My goal is to make a difference for you, the reader, in both your professional and personal lives.

Latest Posts

Fear And Loathing: The Sales And Marketing Technology Stacks

By David Brock | September 28, 2016

As many of us prepare to descend on Dreamforce 2016, I look at it with some trepidation.  Not the event, it’s fantastic, I see a lot of old friends, meet new people, and learn a huge amount. It seems Dreamforce has become the magnet for all the sales and marketing automation suppliers to trot out their shiny new toys and releases, enticing us to buy.  I have dozens of people reaching out, wanting to introduce me to their latest greatest technologies oriented at helping sales and marketing professionals. The goal of all these systems is, theoretically, to help sales and […]

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Managers, How Are You Investing Your Time?

By David Brock | September 27, 2016

I couldn’t believe what I was hearing on the phone.  It was a frustrated sales person looking for help. She had reached out after reading some blogs, asking me to be a sounding board for some deals she was struggling with.  We spent some time talking about the deals, exploring what she might do to better position herself to win.  At the end of the conversation, I asked, “Have you sat down with your manager to review this and get his advice? She responded that she had tried to.  “He’s always very busy and just doesn’t seem to have the […]

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The Only Sales Guide You’ll Ever Need

By David Brock | September 27, 2016

What would happen if you locked a leading self help expert and a sales expert in a room, challenging them to write a book?  No, I’m not setting you up for a line like, “How many self help gurus does it take to screw in a light bulb,” or “What do you call 100 sales thought leaders sitting at the bottom of the ocean?” I’m actually quite serious.  Think of your favorite self help expert.  Perhaps Stephen Covey, Tony Robbins, Napoleon Hill, Tim Ferris, James Altucher, or anyone else.  Think of some of your favorite sales thought leaders, Dale Carnegie, […]

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Are You Hiring A “Good Guy,” Or The Right Individual?

By David Brock | September 26, 2016

Recently, I met with a CEO.  He was trying to hire a new VP of Sales.  For various reasons, he had struggled with getting the right person in place for a number of years. He was about to hire an individual.  This person was the only individual that had been interviewed.  On paper, the candidate looked pretty good. As I sat with the CEO, I asked, “What makes you think this person is the right person?” “He seems like a good guy.  He’s had a great track record of success, everyone who’s spoken with him likes him……” responded the CEO. […]

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#My First Seven Jobs Katherine Tate and Eric Anderson

By David Brock | September 24, 2016

There’s a series going around the web about people’s First Seven Jobs. It’s been fun and fascinating to see the very first jobs people held. There’s a diverse selection of people’s first seven jobs here, Fred Wilson, Brad Feld, and Keenan. I jumped onto the bandwagon with my first 7 jobs. In the comments, you can also see Hank Barnes‘ first seven. It’s actually a huge amount of fun–first thinking about your own, reflecting on what they meant to you (privately) and seeing others’ experience. Consequently, I’ve invited a huge number of people of diverse backgrounds, ages, and locations, to […]

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Reflections On Mediocrity

By David Brock | September 22, 2016

Often we think of mediocre people or mediocre organizations as those that don’t perform well, at least in comparison to their peers. I hadn’t realized my understanding of mediocrity was wrong.  It was actually an interview of comedian Norm MacDonald.  The real definition of mediocrity is failing to perform to your full potential. It really struck me, when we fail to perform to our full  potential, we are choosing mediocrity. It’s amazing how often I see people, sometimes myself, choosing mediocrity.  Most sales people, managers, business professionals I encounter know what they should be doing.  We’ve read enough, we’ve been […]

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