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Making A Difference – Thoughts, Observations and Opinions

This is Dave Brock’s Blog.

It offers my views on a variety of business, sales, marketing, and leadership topic. My goal is to make a difference for you, the reader, in both your professional and personal lives.

Latest Posts

Beware Of “Experts” Sharing Data…..

By David Brock | May 29, 2018

I guess part of being perceived as being an expert is sharing data and research—all of which supports the conclusions you want people to reach. Don’t get me wrong, we share data on the results we’ve produced, we share data on research we have conducted.  But we are careful to position the context of that data and how it might be interpreted. But too often, we consciously or unconsciously, we “lie with statistics.” I read an interesting article in Forbes.  Largely, I agree with the author, but he cited an example that is very misleading.  I’m certain there was no […]

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Sales Manager, Are You Doing Your Job?

By David Brock | May 29, 2018

Monthly, I get into discussions with well intended sales managers–all are struggling, all are looking for help.  They are trying to do their jobs, but in most cases they don’t understand their jobs, so it’s no wonder they are struggling. Conversations go something like the conversation I had several weeks ago with “Bob.”  Bob is a front line sales manager (FLSM) for a large technology company.  He has had a successful sales career and has been a FLSM for several years. He’s making his numbers, but barely, he laugh’s, saying, “It’s always at 11:59 PM on the last day of […]

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Thoughts On Agility

By David Brock | May 28, 2018

Agile is one of the “hot” business buzzwords these days, right along with digital, transformation, and disruptive.  (You get double buzzword bingo points if you can use, “disruptive, agile, digital business transformation” in a single sentence on a PowerPoint slide.) But much of what I see under the “agile” banner is far from agile. The concept of agility focuses on improving individual and organizational ability to respond to quickly changing business conditions.  Whether they are market shifts, competitive disruption, dealing with overwhelm and complexity (Internal, customer, market), being “agile” helps us both recognize these and take action to respond.  Alternatively, […]

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Valuing Time–Your Customers’ And Yours

By David Brock | May 25, 2018

Time is the only non-recoverable thing that each of us controls.  We waste it, it’s forever lost. We waste our customers’/prospects’ time, we’ve cheated them out of their most precious commodity. We let our customers/prospects waste ours–we’ve enabled them to de-value us and what we can do to help them. Ironically, we seem to treat time in quite the opposite way.  We act as though time is a renewable resource. We don’t take the time to plan/prepare, but we always find the time to do the rework or recover what we should have done. We over schedule, don’t schedule, wander […]

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What You’ve Always Been Doing Won’t Get You Where You Want To Be.

By David Brock | May 23, 2018

I do dozens of business reviews with all sorts of organizations, globally.  Many are struggling, they aren’t hitting their numbers–at least consistently.  Or their markets/customers are changing, or their competitors are changing. They are all well intended, but too often, they are approaching these challenges in the wrong way. Most of the time, they are committed to continuing to do things, they’ve always done–except just more. They ramp up pressure on the sales people.  They arbitrarily increase pressure on activities.  Make more calls, send more emails, have more meetings, find more deals. They may up pipeline coverage metrics–rather that 3 […]

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Micro-Improvements, An Update

By David Brock | May 21, 2018

About 6 months ago, I became obsessed with both the concept and power of making micro improvements.  I’ve written about it several times, here are some articles you may find interesting:  Plateauing, and Micro Improvements-A Progress Report. Most of us focus on massive improvements we make over time, for example, “How do we improve productivity by 20%, how do we grow in ‘double digits?’”  The concept of micro improvements is, how do we make small improvements in what we do every day.  While it may be a fraction of a percent improvement every day, collectively after several months, you find […]

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