We are celebrating our 100th episode on #TheSalesHunterPodcast!

Today we welcome guest David Brock as he shares how salespeople can use AI as an educational tool, and even as a debate partner, but that humans connecting to customers effectively is the real end goal.

We can't get too focused on how much salespeople are going to exploit AI because we're forgetting our buyers will too. Listen in for great tips for using AI as a starting point in prospecting.

ChatGPT cannot be the end point, but it can be the starting point. Dave Brock shares how salespeople can use AI as an educational tool, and even as a debate partner, but that humans connecting to customers effectively is the real end goal.

We can't get too focused on how much salespeople are going to exploit AI because we're forgetting our buyers will too. Salespeople run the risk of becoming unnecessary and irrelevant if they can't show they understand the prospect and understand their business. Listen in for great tips for using AI as a starting point in prospecting.

 Visit partnersinexcellenceblog.com to see what else Dave Brock has to say!